Niyaz at the Flato Markham Theatre: An Immersive Soulful, Magical Multimedia Experience
Culture and Entertainment Blog, Kodoom.com Editorial
NIYAZ is perhaps the only Iranian-descent group which has been described by the Huffington Post as "an evolutionary force in contemporary Middle Eastern music" and featured so often in Hollywood blockbusters such as The Matrix, Prince of Persia, Thor-The Dark World, Body of Lies, True Blood, Nip Tuck, Bones, Alias, Prison Break, and Crossing Over. And the group will be performing their soulful introspective music in the city of Markham in Canada, home to a large population of Iranians in diaspora, many mourning the loss of family and friends in the crash of Ukrainian Flight PS752 in Iran last month.
Expressing solidarity with the Iranian Canadian community, the organizer, Flato Markham, has offered a special promotion code for the community which can enter promo code NIYAZ in the ticketing page (HERE) to receive 30% OFF, now available for the March 7 performance.
NIYAZ was founded by Azam Ali - born in Iran and raised in India - and her husband, Ramin Loga Torkian. NIYAZ create a 21st century global trance tradition by seamlessly blending medieval Sufi poetry and folk songs from their native Iran and its surrounding countries in the Persian Gulf and a cutting-edge immersive, multisensory experience that synthesizes sound, space, image, and light.
The group now reaches an impressive and loyal fan base, both Iranian and non-Iranians, worldwide. Their unique performance is danceable, meaningful, and impossible to forget. MTV, BBC and NPR have lauded their groundbreaking work and their music has been featured in several major Hollywood film and television scores.
The performances by NYIAZ are sort of immersive tributes to the first female Sufi mystic and poet, Rabia Al Basri, who was born in eighth century Persia and advocated the doctrines of Divine Love and non-duality that lie at the heart of today's Sufi mysticism. Though recognized as a saint, her role continues to be diminished in value because she was a woman.
The Fourth Light Project, the newest program of the highly acclaimed Persian, Middle Eastern, and Indian electroacoustic super group NIYAZ – in collaboration with interactive designer and visual artist Jerome Delapierre – presents a new multi-media show unlike any other. This groundbreaking and immersive experience combines live musical and sacred whirling dance performance with interactive technologies, advanced projection, and body-mapping techniques that respond to sound and movement in real-time. Exotic rhythms, outstanding acoustic performances, and the bewitching melancholy of the Iranian born vocalist and composer, Azam Ali seamlessly blend with richly textured arrangements, sweeping choruses, and electronic beats to make The Fourth Light Project unimpeachably original.
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